Sany Heavy Machinery UK has appointed TH White as its authorised dealer for Construction machinery sales, service, and parts across the West Midlands and parts of the southwest.
TH White replaces Worcester-based forklift truck dealer MSM DRH, which was appointed five years ago despite lacking any great presence in the construction industry.
TH White, by contrast, sells and services Manitou, Mecalac and New Holland construction equipment as well as Palfinger cranes.
Sany UK business development director Leigh Harris said of the new dealer: “Their long-standing experience, industry knowledge, and commitment to customer support make them an excellent fit for the Sany dealer network. With more than four decades of service to the construction sector, TH White brings the strength and stability needed to further grow the Sany brand in this important region. We would also like to extend our sincere thanks to MSM DRH Ltd for their dedication and partnership over the last five years and wish them every success in the future.”
Adrian Lovegrove, division director for agriculture, construction, dairy and groundcare at TH White, added: “This strong, competitive, and innovative brand will significantly enhance our offering and allow us to better serve construction customers across the territory. Our specialist sales teams, supported by expert parts and service provision, place customer service at the heart of everything we do, and the addition of the Sany product range will further strengthen that focus.”